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There’s a lot to know about graphic design and finished art. If you work with designers and finished artists or are interested in graphic design or finished art, this blog will help you become more familiar with the processes and jargon.

Speaking of jargon, if you’re not familiar with the term ‘finished art’, this is the phase of the design process that follows a project’s design being approved. The chosen design is then applied across the board, all final assets are prepared and the project is brought to completion. A good finished artist will have an in‑depth knowledge of software, processes, standards and requirements and be very aware of any potential pitfalls. You’ll find more information in the ‘What is finished art?’ infographic and see what a typical finished art workflow looks like.

Product leaflet

20% off product leaflet design and layout

Save 20% on product leaflet design and layout for the months of January and February. Product leaflets by their very nature contain a lot of information, often in a restricted amount of space, so need to be designed to be read easily. Clean, uncluttered design and clear, legible typography are key to communicating information in documents of […]

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Advert artwork resize

20% off advert artwork resize

Save 20% on resizing print or online advert artwork for the months of November and December. Send on your existing print or online advert artwork and the publisher’s specifications and your artwork will be resized to match. Two sets of minor amendments are included in the price and, once you give final approval, print‑ready PDF […]

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CSS Design Awards Special Kudos award

CSS Design Awards

Sharpshooter’s 2020 website has received a Special Kudos award from CSS Design Awards. “Special Kudos is a professional ‘pat on the back’ for exemplary work that deserves recognition”, “Nice work!” A great deal of thought, care and attention has gone into designing Sharpshooter’s 2020 website and, I have to say, it’s very rewarding to have […]

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Graphic illustrating manual design and layout

20% off manual design and layout

Save 20% on manual design and layout during September and October. Manuals, handbooks and other reference materials contain a lot of precise, technical data which needs to be presented in a clean, uncluttered way. Design and layout play important roles in communicating this data effectively and without overwhelming the reader. Get in touch to find out […]

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Graphic illustrating photo retouching.

20% off photo retouching

Save 20% on photo retouching for web and print for the month of August. When you’re choosing a photo, say, a headshot for a report or a social media post, you very often find that even the best available option needs improvement. Maybe the background is too dull, too distracting or perhaps it doesn’t match other photos it will sit […]

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Graphic illustrating document layout for web and print.

20% off document layout

Save 20% on document layout for web for PDF or print for the month of May. A lot of work goes into putting a report, thesis or other long document together and there is always a lot of information to communicate. A clean layout with consistent structure can help keep the reader engaged, minimise reader fatigue and make sure […]

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Feature image: Sharpshooter's 20th anniversary graphic.

The 20th anniversary graphic

Twenty Years Crafting Quality Graphic Design & Finished Art. Sharpshooter is celebrating 20 years in business throughout 2020. This graphic takes pride of place on the new company website to celebrate the milestone. The graphic is designed to be reminiscent of a military badge, with the company’s logo icon (also called a logo mark) at […]

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